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| Wednesday, April 18, 2012
A Conversation with Muhtar Kent
Muhtar Kent is a dear friend of mine. We first met through Chick-fil-A's longtime partnership with the Coca-Cola Company, but that's not why we remain friends today.
Muhtar is among the wisest, most sincere and compelling leaders I have ever met. I consider it an honor to call him friend, and I am thrilled to share a recent converstaion we had with you today.
Muhtar Kent found a job at The Coca-Cola Company through a newspaper ad. He drove a truck, selling Coke products for several years before being promoted up through the ranks to the very top. Today, after roughly 20 years in the business, Muhtar serves as Chairman of the Board and Chief Executive Officer of The Coca-Cola Company.
In this video we discuss:
- Sustainable growth
- The importance of clarity and simplicity in business
- "Every brand is a promise, but a good brand is a promise kept..."
- Creating a community with customers
- Technology and evolving with change